Gum litter has become an acceptable behavior.

If you have visited Pike PlaceMarket in Seattle then you have probably happened upon the very popular MarketTheatre Gum Wall. Located underneath ground level this unusual attraction is dedicated to the chewed piece of gum. This unique gum wall generates thousands of tourists a year who flock from all corners of the country to stick their gnawed gum among the other pieces of gum decorating the wall of the Market Theatre. 

Image of gum from the Market Theatre Gum Wall.
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There is no denying that this brightly colored gum wall, which has been deemed one of the germiest attractions in the world, turns masticated gum into art. With the knowledge that gum is created from a non-biodegradable substance this gum wall will most likely be around for centuries.

It makes one curious regarding societies perception of gum pollution and how people discard their chewed gum. Why do people consider it acceptable behavior to litter, openly and publicly, in a location like this when they should be outraged that a tradition like this even began?

The white dots are chewing gum spat on the street. 

If you were searching for a new home would you walk along the sidewalk and be swayed to buy, or not buy, by the years of discarded gum cemented to the sidewalk in front of the new property? Would you have the same reaction if someone had littered the front of the property with empty cups, crushed soda cans, and crinkled newspapers? Would dried up gum outside of a restaurant deter you from stepping inside for dinner?

Gum litter has become an accepable behavior in this country and it's time to stop ignoring this type of muck and start thinking responsibly.

I challenge anyone to take a walk down any sidewalk and see the destruction that gum pollution leaves behind on our city streets. It has become unmanageable. Educating ourselves, and our children, on how to discard our chewing gum is the easiest way to start breaking the bad habit of spitting out germ infested gum. Gum pollution awareness starts with being responsible and learning how to discard gum properly. The easiest way to be proactive in the fight against gum pollution is by using WraperZ when it's time to throw away chewed gum.

Don't spit it out, don't swallow it, just WraperZ it and keep nasty chewed gum waste off our streets.

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This article is a contribution of our host blogger, Joe Brucker. 

Chewing gum pollution is everywhere.

Thank you, Joe Brucker, for your following thoughts on chewing gum pollution. Joe wrote:

"With the average person chewing 300 pieces of gum per year it's hard not to ask yourself, "Where does all this chewed gum go when the consumer has savored the last bit of flavor from their stick of gum?"

Chewing gum pollution. Unwanted gum full of germs and bacteria
ends up on the streets.
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The answer is simple. The remains of chewed gum can be found on the streets, on airplane leather seats, park benches, and sticking to the bottom of our shoes on a hot summer day. Chewed pieces of gum are often placed inbetween library books, stuck to the backside of our most expensive jeans, and just about anywhere else an irresponsible gum chewer decides to spit out their finished piece of gum.

Unfortunately, we blindly trample over thousands of chewed pieces of gum that decorate the sidewalks and streets of our neighborhoods without any concern for what it is doing to the landscape of our planet. It would be hard to find a city where you could not play connect the dots with discarded chewing gum glued to the sidewalk.

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People from all over the globe have come together to bring gum pollution awareness to their neighborhoods and cities but you do not need an entire city to start making a difference. Having a product like WraperZ in your back pocket to correctly discard your old chewing gum, and keep it off the bottom of our shoes, is something all avid gum chewers can do to help keep gum off our streets."

Chew it - Wrap it - Toss it

WraperZ

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For a FREE sample of WraperZ email to wraperz@wraper-z.com.

The only cure for litter is YOU!

Chewing gum pollution in pictures. 

1. Fun day at a festival spoiled by a shirt ruined by a spat out bubble gum. 

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2. It's so easy to prevent chewing gum pollution. Change your attitude, change your behavior. Wrap your gum. BE RESPONSIBLE. 

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3. Lazy people spit gum out everywhere. Responsible people will alway dispose of it in a way to protect the environment. Become the RESPONSIBLE one and WRAP your gum!

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4. It is a costly affair to clean our sidewalks from chewing gum pollution. Wrapping and tossing your gum away doesn't cost a dime. Hiring companies to clean up our cities and public areas can cost millions of dollars annually!

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4. It's that simple! Follow these three steps. 

CHEW IT - WRAP IT - TOSS IT

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Visit our website www.wraper-z.com to learn more about chewing gum pollution. 

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Change your attitude - WRAP YOUR GUM!

A fun day with your family can turn into a nightmare. A brand new shirt gets ruined by a nasty chewing gum someone sticks to the side of a jumping castle.

WraperZ chewing gum wrappers should be offered at every fair
to provide an avenue for chewing gum disposal. 

Let's make an assumption that it was a child who stuck the used gum there. Let's also assume that this child thought littering was an OK behavior and that it was perfectly fine to deposit their used gum on the side of the jumping castle. Should we blame the child for not knowing better or should we take a closer look at what has become acceptable in our society?

Littering in any shape or form is forbidden and is punishable by law. How many times have you spat your gum out? How many times have you seen anyone spitting their gum out? I will admit that I have spat my gum out. I have also sat in it and touched it on a railing. I remember how grossed out I was when I realized I had just touched someone's saliva. Yuck!

Wraper-z.com provides a solution to chewing gum pollution.
Green product "WraperZ" is an environmentally friendly wrapper
for a used chewing gum. 

It's time to change our perception that chewing gum littering, is OK. It's not! Chewing gum is not biodegradable, it transfers germs, bacteria and blood through saliva. It may kill small animals who digest it. It is extremely costly to clean up. The only way we can stop wasting our cities' budgets on chewing gum pollution is if we stop our littering behavior. Chew it - Wrap it - Toss it. Educate your children, your friends, your loved ones about the consequences of chewing gum pollution. Take responsibility. Help them understand how easy it is to make a change, one chew at a time. We are counting on your support!

Visit our website www.wraper-z.com for more information about chewing gum pollution and our solution to this universal problem.

Email us or call us for a FREE sample of the WraperZ booklet. 

Customize your WraperZ booklets, promote your business,
join the fight against the chewing gum pollution.
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CUSTOMER SUPPORT & SALES

Phone: +1 407 924 0801

Email: lenka.brady@wraper-z.com

Lenka Brady

RBBR s.ro.

Windermere, Florida

United States of America

Over 650,000 metric tons of chewing gum waste is produced each year

When was the last time you stepped in gum? How frustrating was it to remove it? Did you feel embarrassed?

Was it something like this?

Chewing gum manufacturing began in the US in the mid 1800s and has grown to over a $2 billion industry in the US. It is estimated that the US gum chewers chew an average of 370 pieces of gum per year. Sugar‐free chewing gum sales have been increasingly growing. In 2008 alone, the market increased by 12%. In the past few years the industry growth was estimated around 7%. 50% of gum sales in the US are to those in the ages 15-24.

Every year, over 650,000 metric tons of chewing gum waste is produced.

Many countries view gum as litter when discarded improperly - outside trash containers. Chewing gum is not biodegradable. Sticky gum litter causes damage to shoes, clothing, and it pollutes our environment. It is estimated that 90% of gum is carelessly discarded as litter – spat out on sidewalks, in parks, under desks or chairs. Some countries, like Singapore, have already banned gum chewing to reduce gum pollution.

Education regarding proper chewing gum disposal and proper chewing gum etiquette is key to raising awareness around littering and pollution in general. In the UK, gum removal companies charge between £0.45 and £1.50 per square meter for cleanup. In the US, gum removal can cost up to $2 - $3 per piece of gum.

WRAPERZ

The WraperZ product provides a solution to a clean, sanitary and environmentally friendly way to gum disposal. One WraperZ booklet made from a recycled paper and containing 10 wrapping papers can cost as little as a few cents. Wrapping a used chewing gum in a piece of paper and disposing of it properly may seem like too much work, too much effort and something the chewers simply don’t feel like having to worry about. It is, however a step in the right direction, the step in an environment free of chewing gum pollution.

Will you join the revolution of freeing our environment of gum pollution?

CHEW IT + WRAP IT + TOSS IT = EXTINCT GUM POLLUTION

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Free WraperZ in restaurants

When you walk into a restaurant, do you usually scan the hostess stand to see what free give aways you can score? I do! Most of the time it's matches, toothpicks and business cards. I don't really care for the toothpicks, a dental floss does a much better job. Business cards are OK, but let's be honest. In my case, they end up tossed and lost. Hardly do I ever rely on business cards when I look for a place to eat. Google and Apps do the search for me. I guess matches will do. They are mostly meant for smokers and even though I am not one, I take them anyway and use them for lighting my candles.

The CDC 2012 statistics say that 45.3 million people ages 18 and older smoke cigarettes in the United States (21.5% of men and 17.3% of women). Rising cost of cigarettes may help people realize that it's finally time to stop. Just to illustrate, the recent increase of the Illinois cigarette tax will cost a smoker about $300 a month to continue with this unhealthy habit. 

Quitting Smoking Statistics
Percentage of smokers who want to quit altogether	70%
Percentage of smokers who will try to quit this year	40%
Percentage of smokers who will succeed at quitting smoking on their first time	7%
Percentage of people who will quit smoking cold turkey	3.5%
Percent of people who relapse into smoking while intoxicated with alcohol	50%
Average time it takes for toxins to leave your system after quitting smoking	10 days
Reduced rate of dying from smoking if quitting before age 30	90%
Reduced rate of dying from smoking if quitting before age 50	50%

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As the cigarette prices continue to rise, the number of smokers will continue to drop and the need for old fashioned matches may dissipate. From the marketing perspective, a book of matches offers a prime advertising space that is valuable to restaurant owners.

Has the time come restaurant owners start thinking about what the next generation advertising medium might be?

If YOU had a choice between a free WraperZ booklet or a book of matches, what would you have selected?

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Get rid of your gum!

Pretty Woman has been on my top 10 movie list for years now. I might have seen it at least 20 times and still enjoy it. The shopping scene is definitely one of my favorites. If you have seen the movie, I bet you can remember the scene where Julia Roberts lifts up her hands full of shopping bags and says "Big mistake! Big! Huge! Smile.. :)

What I find really interesting though is the very beginning of this clip. When I first saw the movie, I laughed out laud when Julia spat our her gum on the street. I must admit that even as I was  watching the clip again, I chuckled. Mostly though because of the scene itself and Julia's brilliant acting skills.

The more I think about it, the more I realize how many times I did the same thing and spat my gum out. Was it because I was too lazy to look for a trash bin or a piece of paper to wrap it into? Was it because I was able to do so without any consequences? I guess both.

Recently, as I started to look into how much pollution is caused by gum, how much it costs to clean it and how many germs and bacteria it carries, I noticed that I am much more aware of my own bad habit of spitting gum out. I really don't anymore. I've made a conscious decision to stop my littering behavior.  It's not always that easy. What helps me though is having my WraperZ with me at all times. I have a booklet in the car, I have one in my purse and I have several of them in my work bag. And if I am in a place where I can't access my WraperZ, I don't just spit my gum out. I promise. I find a responsible way to dispose of it. I try to walk to talk.

Can you join me?

Tell your friends. Tell your loved ones. Tell everyone. Together we can stop chewing gum pollution one chew at a time.

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